RJ Reynolds Uses Direct Mail Promotion for Tobacco Product Samples

In Local News on December 7, 2009 at 12:46 pm

This letter to the editor was written by Dave Newgent of Owen County Family YMCA.

It seems that RJ Reynolds Tobacco Company has started using allegedly unsolicited direct mailing to promote their untested, unhealthy tobacco products to homes throughout Indiana.   Due to Indiana’s high use of tobacco products, the manufacturer has targeted our state as a “test market” area for their products.

On Friday, the YMCA was notified that a lady in Terre Haute found product samples in her mailbox addressed to her daughter.   On Wednesday, a similar sample was found in the YMCA with some of the product missing.   Could it be that minors had found a mail sample and tried it with their friends at the YMCA?   And after an alert about this new onslaught was sent to our Spencer-Owen Schools, a teacher living in Bloomington emailed that she had received tobacco samples at her residence.

Tobacco is the leading cause of preventable illness and death in the United States; surpassing traffic accidents and murder combined.   And now, it seems, that RJ Reynolds is mailing their deadly free samples right to your mailbox.   If you do receive these products, please make sure they are out of the reach of children.   The Poison Control Center has already released a bulletin on some of these products because they resemble candy and overuse can cause poisoning, especially in children.

Could this be yet another perfect example of the concern the tobacco companies have for the health of you and your family?


Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

%d bloggers like this: